The Santa Eulària Ibiza Marathon continues to accumulate editions to become one of the Spanish races of reference, as evidenced by various data that make it unique compared to other events.
The first is the fact that it combines three different distances (marathon, 22K and 12K), which gives it an accessible status for any type of profile that wants to participate in a race of these characteristics.
In addition, it has become a benchmark in terms of parity, as it has once again exceeded 40% of registrations from women and is already working to reach 50% in subsequent years.
It has also set itself up as an example of deseasonalisation and family tourism, as evidenced by the fact that more than half a thousand children have taken part in the Santa Eulària Ibiza Kids Run CaixaBank.
All of this has a direct impact not only on the perception of the island beyond its usual tourist reference point, but also has a high economic impact at a time when there are hardly any Spanish and foreign visitors.
In fact, the impact estimated by Talentum Group, the company organising the event, exceeds 3.7 million euros between overnight stays, restaurant consumption and shopping in the local shops.
It is worth remembering the growing internationalisation of the event, in which 56% of the census comes from foreign countries, with close to 10,000 visitors, including runners and accompanying persons, residing on the island for a whole weekend.